Product Benefits

Brightens Skin Tone

Alpha Arbutin visibly fades dark spots and hyperpigmentation, revealing a clearer, more even complexion with consistent use.

Refines & Smooths Texture

Niacinamide minimises the appearance of pores and smooths uneven skin texture, leaving your complexion visibly refined.

Strengthens Skin Barrier

Niacinamide supports a stronger, healthier skin barrier — reducing sensitivity and helping your skin defend against daily stressors.

Deep Hydration

Hyaluronic Acid draws moisture deep into the skin, delivering long-lasting plumpness and softness from the very first application.

Lightweight & Fast-Absorbing

The ultra-light formula absorbs in seconds with zero greasy residue — perfect under moisturiser and makeup for morning and evening routines.

Suitable for All Skin Types

Fragrance-free, alcohol-free, and non-comedogenic. Gentle enough for sensitive and acne-prone skin, yet effective for all skin types.

Our signature product

Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.

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Reveal Your Natural Radiance

Experience skincare that works as hard as you do. Our All In One Serum combines powerful, skin-loving ingredients to help brighten, hydrate, and smooth your complexion with every drop. Lightweight yet deeply nourishing, it absorbs effortlessly to leave your skin feeling refreshed, balanced, and glowing.

Why Choose Us?

Clean Ingredients

Formulated with clinically-backed actives — Alpha Arbutin, Niacinamide, and Hyaluronic Acid — free from parabens, sulfates, and artificial fragrances.

Dermatologist Tested

Rigorously tested and suitable for all skin types including sensitive and acne-prone skin. Gentle enough for daily use, morning and evening.

Everything You Need to Know

Frequently asked questions

What makes the Ordinate Serum different?
Multi-benefit formula
The Ordinate All In One Serum combines three hero ingredients — Alpha Arbutin, Niacinamide, and Hyaluronic Acid — into a single lightweight formula. Instead of layering multiple products, one serum delivers brightening, barrier support, and deep hydration in a single step. It absorbs within seconds, leaves no residue, and works for every skin type.
What are the key ingredients?
  • Alpha Arbutin — Targets dark spots and uneven skin tone for a visibly clearer complexion.
  • Niacinamide — Refines pores, strengthens the skin barrier, and improves overall texture.
  • Hyaluronic Acid — Delivers intense, lasting hydration that plumps and softens skin.
Is it suitable for sensitive or acne-prone skin?
Yes. The formula is fragrance-free, alcohol-free, and non-comedogenic. All three actives are well-tolerated by sensitive skin. Niacinamide in particular helps calm redness and strengthen the skin barrier, making this serum ideal even for reactive skin types.
When will I start seeing results?
Hydration and softness are often noticeable within the first few applications. For visible brightening and dark spot reduction, consistent use over 4–8 weeks delivers the most meaningful results. Use morning and evening for best outcomes.
How do I apply the serum correctly?
Step by step
Apply 2–3 drops to clean, dry skin morning and evening. Gently pat — don't rub — into your face and neck until fully absorbed. Follow with moisturizer, and always apply a broad-spectrum SPF in the morning.
Can I use it with Vitamin C or Retinol?
The serum pairs well with Vitamin C — apply Ordinate first. If you use Retinol, we recommend alternating: Retinol in the evening, Ordinate in the morning. Niacinamide and Hyaluronic Acid are compatible with almost all other actives.
Do I need sunscreen when using this serum?
Yes — always. Alpha Arbutin works to fade existing discolouration, but UV exposure can trigger more pigmentation. Applying broad-spectrum SPF 30+ every morning protects your results and helps the serum work more effectively over time.
How much product should I use per application?
2–3 drops is enough for the full face and neck. The formula is highly concentrated — a little goes a long way. Using more than recommended will not speed up results and may cause temporary tingling, especially on sensitive skin.
How long does delivery take?
Fast & reliable
Orders are processed within 1–2 business days. Standard delivery takes 3–5 business days. Express shipping (1–2 business days) is available at checkout. International orders typically arrive within 7–14 business days depending on your location and local customs.
Do you ship internationally?
Yes, we ship worldwide. Shipping rates are calculated at checkout based on your destination. Please note that import duties or customs fees may apply depending on your country — these are the responsibility of the customer.
How can I track my order?
Once dispatched, you'll receive a confirmation email with a tracking number. Use this on our courier's website to follow your parcel in real time. If you haven't received tracking details within 3 business days of ordering, please contact our support team.
Is my order packaged discreetly?
All orders are shipped in plain, unbranded outer packaging. The shipping label displays only your name, address, and our return address — no product names or branding are visible from outside the parcel.
What is your return policy?
30-day satisfaction guarantee
If you're not satisfied with your purchase, contact us within 30 days of delivery for a full refund or exchange. Items must have at least 50% of the product remaining. We believe in giving the serum enough time to work — but if it's not right for you, we make it easy to resolve.
My order arrived damaged — what do I do?
Please email us at support@ordinate.com within 7 days of receiving your order. Attach a photo of the damaged item and your order number, and we'll send a replacement at no extra cost — no need to return the damaged product.
How long does my refund take to process?
Once your return is received and approved, refunds are processed within 3–5 business days back to your original payment method. Depending on your bank, it may take a further 2–5 business days to appear on your statement.
How do I start a return or exchange?
Email our team at support@ordinate.com with your order number and reason for the return. We'll guide you through the next steps and provide a prepaid return label where eligible. We typically respond within 24 hours on business days.